“Consumers understand why we are introducing payment models”

Romanus Otte, general manager of Welt Digital at Axel Springer (Germany), shares his vision of media in the not-too-distant future. This includes his ideas about pay walls, the role of the professional journalist, and the evolving business models seen today.

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“Three reasons why you should pay for content”

William Higham, managing director of The Next Big Thing forecasting and strategy consultancy, talks to the Future Media Lab. about his vision of the future media landscape of 2050, why it’s important for people to pay for content, and the importance of developing relationships between brands and consumers.

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Read the post-conference report on “Understanding Disruption”

The post-conference report for the April 2013 conference “Understanding Disruption” is now available!

The post-conference report attempts to gather all the ideas, discussions and debates present that day and structure them into two different parts: 1) the Future of Media in 2050, and 2) Politics related to the Future Media Landscape.

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Michiel Buitelaar’s vision of the future media landscape

One of the recurring series of the Future Media Lab. blog are posts that include short interviews with representatives of different media or related sectors to gain a glimpse of the future of media through their eyes. We continue this series with an interview with Michiel Buitelaar, the COO of Digital Media at Sanoma Media NL. Mr. Buitelaar also gave a keynote address at the “Understanding Disruption” conference in April 2013.

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Video summary of “Understanding Disruption” conference now available!

The video summary of the Future Media Lab. conference “Understanding Disruption and how it drives innovation in the media sector” is now available!

The conference, which took place on 23 April 2013, brought together approximately 125 media experts, EU policy makers and key stakeholders to work on a vision of the future media landscape in 2050 and discuss the political aspects of this outlook.

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Kerstin Jorna: “There will always be a place for media”

The Future Media Lab. had the opportunity to sit down with Kerstin Jorna, Director, DG MARKT at the European Commission during our last conference in April. The conference, “Understanding Disruption,” prompted discussions about how disruptive technologies impact the media environment today and in the future, and what legislative challenges could arise from this.

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