In the most recent edition of our bi-weekly news roundup, Veronika Jermanova shares the news that caught her eye in the past two weeks. The news round-up is a way for the Future Media Lab. team and members of the Future Media Lab. network to share articles about innovations and developments in the media sector, […]
What are the latest emerging trends in advertising? At a time when TV, radio, newspapers, magazines and the internet compete for ad revenues, which platform will come out on top in the future? The FIPP Insight Special Report: Global Digital Revenue Trends, published on 19 July and written by Martha L Stone (World Newsmedia Network), […]
As magazines and newspapers moved online, publishers have had to adapt traditional advertising to this new context. However, recently consumers have become increasingly annoyed by the disruptive nature of banner ads, pop-ups and video commercials. In response, many consumers started to use ad-blocking software in their online interactions. It is against this backdrop that publishers […]
The theme of media consumption is among the main focuses of the Future Media Lab. this year. Media consumption is still changing at tremendous speed, and the ways in which we access content have never been so varied. It is however, not a tale of digital merely replacing print these days. In fact, we have […]
The theme of technological disruption is among the main focuses of the Future Media Lab. this year. Technological disruption refers to the affects that technological innovations in the media sector stand to have on established and evolving business models. It is worth noting here that that disruption is not intended to have negative connotations, and […]
Audra Martin, Vice President Digital Advertising at The Economist, talks to us about how social media impacts advertising strategies, the need to extend the relationship between publisher and reader to online social spaces, and how the continued rise of mobile alters consumers’ expectations and behaviours. Audra will continue to share her thoughts as an expert speaker at the Future Media Lab.’s workshop session at the Digital Innovators’ Summit conference on 25 March 2014 in Berlin.
The Future Media Lab. sits down with Daniel Knapp, Director Advertising Research at IHS Technology (UK) to discuss Facebook’s acquisition of WhatsApp, social media trends, and the impact these trends have on advertising, media pluralism and competition.
Julian Oliver, Secretary General of Fondation EurActiv PoliTech, discusses the issues and some possible solutions for funding journalism in the EU.
The Future Media Lab.’s founder, Max von Abendroth, reflects on Nic Newman’s “Journalism Media and Technology Predictions 2014”, saying that while media will continue to rapidly change, some of the core values of today’s journalism will persist.
Romanus Otte, general manager of Welt Digital at Axel Springer (Germany), shares his vision of media in the not-too-distant future. This includes his ideas about pay walls, the role of the professional journalist, and the evolving business models seen today.
